You run a legal business, and the card networks make some processors treat it as a liability anyway. Shop Ave gives adult retailers, content platforms and dating services a store and a payment application that judge you on how you operate.
Adult categories carry extra requirements from the networks themselves, so many processors decline the whole category instead of managing it.
A single report about content or a product can trigger a review. A processor with no adult experience closes first.
Customers want a bill that doesn’t announce the purchase. A descriptor they can’t place is the fastest route to a dispute.
Free trials that roll into paid plans, and renewals people forgot about, turn into “I didn’t authorize this” claims.
[Reserve structure and how it’s set. Source: underwriting only. No absolute guarantees. Delete this section if underwriting hasn’t supplied terms.]
Underwriting timeline: [X–Y business days]
Disputes usually come from:
Shop Ave includes chargeback management tools built for specialized industries. These habits help most: a descriptor that is discreet but still matches your brand, one-step cancellation, and a plain confirmation email after every signup and renewal.
[Verifiable only: merchant count in vertical, a named case, approval rate. Delete this section rather than fill it with generic claims.]
Many sellers come to Shop Ave after a closure. Apply, tell us what happened and what you sell, and each business is reviewed individually.
Intimate products, adult content and subscription sites, and dating services. List everything you offer when you apply, since some activities need their own review.
You choose how your business appears on a statement. A discreet descriptor that still matches your brand cuts both embarrassment and disputes.
Where your product, content or state requires it, yes. Show how you do it in your application.
Recurring billing is common in this category. Clear terms and easy cancellation protect you, and your application should describe how yours work.
No. You can build your store in Shop Ave while your application is in progress.
Set up your store, apply for payments, and keep selling.